I took some time to dig into the analytics on my Instagram for Pure Glow Organics. It was an eye-opening to see how my posts are actually performing and what kind of impact they’re having.
I haven’t been posting consistently. The posts that did well usually included bright, clear photos. I also saw that posts published in the evenings got more engagement, which tells me that’s when my audience is most active.
Looking at the engagement data, I found that some posts had a lot of views but fewer likes and comments. That made me realize I need to create content that encourages more interaction, like asking questions.
The analytics dashboard also showed me options like tracking follower growth, story views, and how users find my page. These insights will definitely help me plan better content and post at optimal times to connect with more people.
Going forward, I plan to use this data to be more intentional with my posts, posting regularly, sharing more authentic and interactive content, and experimenting with Instagram Stories. Using analytics to guide my strategy feels like a powerful way to improve my marketing and grow Pure Glow Organics.
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